Oyo Aims to Double Booking Revenue from Company-Serviced Hotels, Expands Premium Portfolio Across India

IPO-bound global travel tech platform Oyo has announced a bold target to double booking revenue from its company-serviced hotels, aiming to boost their contribution from 22% to 44% by the end of the current financial year. This move is part of Oyo’s intensified focus on the Indian hospitality market and its ongoing expansion into premium hotel segments.

IPO-bound global travel tech platform Oyo has announced a bold target to double booking revenue from its company-serviced hotels, aiming to boost their contribution from 22% to 44% by the end of the current financial year. This move is part of Oyo’s intensified focus on the Indian hospitality market and its ongoing expansion into premium hotel segments.

Currently, Oyo operates more than 1,300 company-serviced hotels across India, primarily under its mid to premium brands such as Townhouse, Townhouse Oak, Capital O, Palette, and SUNDAY. The company is set to double the presence of these hotels, expanding from 124 cities to over 300 cities nationwide. This rapid growth underscores Oyo’s commitment to strengthening its footprint in both established and emerging travel destinations.

Oyo first introduced its company-serviced hotel model in FY23, when the segment contributed less than 2% of total booking revenue. Since then, it has become Oyo’s fastest-growing business globally, driven by strong demand in leisure cities, pilgrimage destinations, and key business corridors. The company is strategically targeting cities like Mohali, Faridabad, Jalandhar, Cuttack, Asansol, Darjeeling, Mangalore, Kollam, Port Blair, Kasaragod, Bhilwara, Vapi, Junagarh, and Jalgaon to further accelerate growth.

According to Varun Jain, Chief Operating Officer at Oyo, this expansion aligns with the company’s 2025 strategic focus for the Indian market, which aims to drive profitability by enhancing the overall guest experience. Company-serviced hotels are already achieving higher customer ratings—averaging 4.6 compared to the overall average of 4.0—and boast occupancy rates 2.7 times higher than other hotels in Oyo’s portfolio.

With its aggressive growth strategy and commitment to quality, Oyo is well-positioned to lead the transformation of India’s hotel industry, catering to the evolving needs of both leisure and business travelers.